Testimonial Submission Form Template
Create a testimonial form that makes it easy for satisfied customers to share their success stories and provide social proof for your business.
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Natural Language
AI parses responses
Higher Completion
Feels like texting
No Rigid Fields
Flexible responses
What is a Testimonial Submission Form?
A testimonial form is a dedicated channel for satisfied customers to share their positive experiences with your product or service. Testimonials and case studies are powerful social proof that influence purchasing decisions - they're 5-10x more effective than marketing claims.
Our template captures customer information, their experience with your product, specific results and metrics they achieved, permission to use their testimonial, and optional interest in becoming a full case study. This gives you authentic customer voices to showcase.
Customer testimonials build trust with prospects, improve conversion rates, and celebrate your most satisfied customers. Case studies from successful implementations are particularly valuable for B2B sales.
Key Features
Impact Metrics
Capture quantifiable results (time saved, revenue increase, efficiency gains)
Usage Context
How long they've used product, what it helps them do
Permission Management
Explicit consent to use name, testimonial, company, logo
Rating Capture
Overall satisfaction rating for credibility
Case Study Interest
Identify customers interested in deeper case study
Social Media Links
Optional LinkedIn/Twitter for attribution
Why Use This Template?
Increase Credibility
Customer testimonials 5x more effective than marketing claims
Improve Conversion
Social proof increases conversion rates 20-30%
Celebrate Success
Recognized customers become advocates and referrers
Content for Marketing
Website testimonials, case studies, sales collateral
What's Included in This Template
Your Name
textPersonalization and credibility in testimonial
Company Name
textAdds context and authority to testimonial
Time Using Product
selectRecent vs. long-term customers (Long-term more credible)
Specific Results
textareaQuantifiable metrics (time saved, revenue increase, etc.)
Overall Satisfaction
rating1-5 stars validates that customer is satisfied
May We Use Your Name?
checkboxPermission to use testimonial with attribution
Perfect For
SaaS Landing Pages
Feature customer testimonials and case studies
B2B Sales
Use case studies in sales process and proposals
E-commerce Reviews
Customer success stories on product pages
Service Providers
Build portfolio of successful client engagements
Frequently Asked Questions
How do I incentivize testimonials?
Small gesture: discount code, free month, feature on newsletter. Don't pay directly (compromises authenticity). Recognize and celebrate customers publicly.
What makes a good testimonial?
Specific (results/metrics not vague praise), authentic (real customer voice, not marketing-speak), credible (identifiable person/company). Short (2-3 sentences) works better than long.
Should I edit testimonials?
Light editing for grammar/clarity only. Never change meaning or remove caveats. Share edits for approval. Authenticity is worth awkward phrasing.
How do I get case studies?
Identify your biggest wins. Reach out: "We'd love to tell your story." Most willing if: minimal time commitment, visibility, minor incentive. Case studies take 2-4 weeks.
Where should I display testimonials?
Homepage (hero section), product pages, pricing page, sales emails. Rotate testimonials monthly. Video testimonials are 5x more engaging than text.
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